We believe that each business and professional operates differently and so should their social media strategy. We analyze your current social media presence and work with you to establish goals and objectives. We then conduct a competitor analysis so that we can customize an approach that suits you, your business and implements best practices within your industry.

A company’s brand goes far beyond a business name and logo. A brand is
 what sets your business apart from competitors. It acts as your company’s personality, and likely the most important element of your business. It is driven by the vision and direction of the business and is also the epitome of how clients and prospects perceive your offerings. Your brand drives your reputation.

Orion Specialty will work with you and your business to determine a target audience and a lead generation program. We utilize digital platforms to acquire contact information and aim to optimize your current sales funnel. Since this form of lead generation is done online, it allows for testing different markets, audiences and is easier to track outcomes. It is important to have a process in place to properly handle online leads, and our team is equipped and capable of helping our clients implement best practices.